Newly Formed Partnership Between Social Media Anaylsts and Integrated Marketing Firm (www.marketingmavenpr.com) Aims to Connect Agencies with Hispanic Market
Marketingworks and Marketing Maven Public Relations announced the formation of a strategic partnership to accelerate connecting B2B and B2C agencies and companies with a growing Hispanic Market.
While the nation’s economy is volatile, the U.S. Hispanic market is emerging as one of the most promising areas of growth. Marketing Maven Public Relations will coordinate with Marketingworks’ social media marketing and digital word-of-mouth influence to generate timely and interactive marketing campaigns to reach the Hispanic Market. With a combined knowledge of emerging trends in social media and the Hispanic Market, Marketing Maven Public Relations will utilize integrated marketing techniques to connect with dynamic markets across the nation.
This new partnership will bring together the Hispanic Public Relations and Marketing expertise of Marketing Maven Public Relations and Marketingworks’ social media skills. Marketingworks’ impressive portfolio of clients, including Toyota, Microsoft, Walmart, Jack in the Box, AARP, The National Football League, Discovery Channel, Pantene, Best Western Hotels, A&E, and Escada, to name a few, have successfully integrated social media to spread brand and product awareness.
“This strategic partnership is the perfect fit, moving forward. Look no further than the recent Presidential election for the power and influence of 52+ million Hispanics. Their purchasing power recently surpassed $1.5 trillion in the U.S. alone. Marketing Maven Public Relations is ‘best-in-class’ with identifying, reaching and genuinely engaging with truly important key-influencers in both Spanish and English to achieve impactful results,” said Marketingworks CEO Chas Salmore.
The Hispanic Market identifies with one of 25 different nationalities meaning a single approach to connecting with a multi-generational subset will yield low Return on Investments. With this partnership, clients, companies, and agencies will benefit from the successful integration of online social media marketing, search engine optimization and integrated marketing techniques to sharpen their aim in reaching their target market. Hispanic-owned businesses will also benefit from Marketing Maven Public Relations’ understanding of a bilingual market experiencing greater growth than others.
“This is a great opportunity for us to be able to provide our services to agencies and Hispanic companies looking to reach a Hispanic market,” said Lindsey Carnett, CEO and President of Marketing Maven Public Relations. “Marketingworks is a leader in social intelligence and this partnership will be a foundation for phenomenal growth and outreach tactics for engaging a target demographic.”
The Hispanic Marketing division at Marketing Maven Public Relations has experienced notable success with such clients as Listen Up Español, Anand Bhatt, Dr. 90210 for the launch of his book Body by Rey, and have established themselves as key influencers on the Green Carpet at the Latin GRAMMYs.
Successful campaigns focus on web monitoring, crawling and social intelligence to create campaigns where companies engage their target demographic in online and real-life conversation about brands. To learn more about how your company can benefit from this partnership, visit www.marketingmavenpr.com and www.marketingworksagency.com.
About Marketingworks (MWKS)
Marketingworks (marketingworksagency.com) is a recognized leader in social media monitoring (“web harvesting/monitoring”) as well as a online community influence (“outreach & activation”) within meaningful blogs, message boards, social networks, Twitter, Facebook, video-sharing sites, posts and forums. Fortune 500 brands and major advertising agencies use the comprehensive solutions provided by MWKS for their social media marketing solutions.
About Marketing Maven Public Relations
Bicoastal PR firm, Marketing Maven Public Relations, Inc. is an innovative and exclusive public relations agency that under promises and over performs. Founded by Lindsey Carnett in 2009, the agency specializes in lifestyle and consumer products, companies and events. Additional services include hospitality and gaming PR, social media campaigns, reputation management, direct response marketing, SEO, celebrity gifting and Spanish media relations. Marketing Maven Public Relations, Inc. develops newsworthy mainstream issues relevant to the clients’ product or service. With offices in New York, the agency then creates media interest and delivers the clients’ message to the masses, creating a demand from the target demographic.
Marketing Maven Public Relations, Inc. also has an expertise in Direct to Consumer marketing as well as product development and PR for supplements and ingredients. The agency has the ability to earn product distribution at retail and helps find funding for national product launches. With representatives across the globe, the Marketing Maven Public Relations, Inc. team has strong relationships with local, national and international media. Visit http://www.MarketingMavenPR.com for more information about the company.