Sloppy grammar and punctuation won’t lead to sales, so here are some simple grammar tips to get the greatest response for the least marketing spend.

  • Excessive…use…of…ellipsis and other punctuation marks.
  • “Use of quotation marks around headlines”
  • Phrases like, “return the product for a prompt and courteous refund” – what exact is a “courteous” refund?
  • Lots Of Headlines Printed In Sentence Case
  • Sentences that begin with “and”, “but” and “so”.

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