Social Media Marketing Services

Welcome to the digital age. Without an effective social media strategy in place, you’re always going to be one step behind the competition. At Marketing Maven, we understand the importance of creating an engaging social presence, and pride ourselves in crafting powerful social media campaigns.

The Power of Effective Social Strategy

Social media is not only an effective marketing strategy, but it’s a place to build both brand awareness and brand affinity. Essentially, social media is the place to build valuable customer relationships. It’s also a priceless tool to share promotional content, personalized call to actions, and to maintain reputation management.

Likewise, social media consist of ideal platforms to engage with current and future customers. By sharing personalized and relatable content, an emergence of awareness will lead to increased levels of engagement, which will encourage an increase in conversion rates as well. Through social media, your business can maintain top of the line customer service, while also supporting your search engine optimization (SEO) strategy.

The Components of an Effective Social Strategy

Unsure of where to begin? Marketing Maven is well-versed in the do’s and don’ts of social media for business and are eager to take the reins. First and foremost, we create an effective social media strategy that begins by getting to know your target audience. A key element of effective communication is understanding who your audience is and what content they want to be interacting with. Next, we craft original, enticing content that your audience will want to share. Our strategy is formulated with a variety of steps, beginning with:

Profile creation and set-up

Management of platforms

Creation of background images, profile photos, calls to action graphics

Posting to platforms

Engagement

Once we kick-start the groundwork for your social strategy, you’re on your way to honing brand awareness and affinity. However, that’s only just the beginning.

Maintaining a Social Profile that Delivers

Maintaining a social media for business is worlds different than maintaining a personal profile. In addition to providing consistent, intriguing content, your profile must reflect your values and mission as a business. To create a profile that delivers, the next steps of our strategy include:

Lifestyle content creation

Branded/informational content creation

Promotional content creation

Engagement

Customer service

Advertising

Reporting and traffic validation

By understanding the type of content that entices your audience, Marketing Maven creates a plethora of tailor-made content strategically sequenced for posting that will contribute to a high-delivering social strategy. Lifestyle and informational content allow your audience to gain familiarity and trust with your brand, while effective customer service and advertising appeals to both new and returning customers.

Social Media Analytics and Reporting

At Marketing Maven, we believe all our work should be measurable. As the wheels continue to turn, the Mavens will continuously scrutinize what’s working and what isn’t performing to the best of its ability. We will optimize all social pages such that we can ensure our efforts are driving revenue to your business. By validating our social strategy and providing you with timely reports, we guarantee our spirited approach will get you excited too.

Blazing a Path on Social Media

Just because everyone else is doing it, doesn’t mean you can’t do it better. When it comes to social media, showing up is half the battle. But to win over your audience, you’ll need to deliver highquality, personalized content. With our lively and innovative approach to social strategy, Marketing Maven will help you blaze your own path on social media.

© 2017 Marketing Maven

Marketing Maven We deeply care about clients and each other. We foster an environment for exploration, growth, and creativity. We embrace candid collaboration with each other and our clients and honor transparency. We develop innovative solutions to drive success.

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