B2B vs B2C: Which Social Media Platforms Should I Prioritize?

In the ever-evolving landscape of social media, businesses are presented with a plethora of platforms to choose from. However, the decision of where to allocate your resources isn’t a one-size-fits-all equation. Whether you are a B2B (business-to-business) or...

Celebrating Women’s Entrepreneurship Day

Back in 2009 an ambitious 26-year-old saw an opportunity for the public relations world. Wanting to fill a gap, Lindsey Carnett took a leap of faith and created Marketing Maven. Over the last 14 years, realizing that building a business is a marathon, not a sprint has...

Why You Should Consider Influencer Marketing for your Campaign

Recognizing that traditional advertising methods sometimes struggle to establish meaningful connections with audiences, Marketing Maven turns to influencer marketing to bridge that gap. By collaborating with influential personalities who authentically resonate with...